Useful Web Design, SEO & Digital Marketing Tips for Growing Your Business
I’m a full-stack digital marketer, which basically means I like getting involved in all things digital — from websites and SEO to creative, content and marketing. Here I share things I’ve learned, useful ideas and practical advice from the projects I work on, with the occasional opinion thrown in for good measure.
Showing 1–7 of 7 articles
Is AI Search Replacing Google? What It Means for Your Website
AI chatbots are changing how people find information online. Here's what's actually happening to search traffic, and what it means for small business websites.
Organic vs Paid Social: Where Should Your Budget Actually Go?
Organic and paid social do different jobs. Here's a clear-eyed comparison to help decide where your time and budget are actually best spent.
How to Rank in ChatGPT and AI Search Results (AEO Guide)
Being cited by AI chatbots is becoming its own visibility channel. Here's what actually seems to influence whether a business gets mentioned.
How Much Does a Website Cost for Businesses in London? (2026 Price Guide)
A practical breakdown of what a new website actually costs in London in 2026, and the factors that move the price up or down.
Email Marketing Do's and Don'ts That Actually Move the Needle
Most email marketing advice is generic. Here are the specific habits that actually improve open rates and the mistakes that quietly kill deliverability.
Technical SEO Explained: Do You Actually Need It?
Technical SEO gets thrown around as a catch-all term. Here's what it actually covers, and a straightforward way to tell if your site needs the work.
A Small Business Owner's Guide to Local SEO
A practical starting point for ranking in local search results as a small business — Google Business Profile, citations, and on-page basics.